Will NBC need a right-hand turn on its lefty prime-time news coverage? Keith Olbermann and Chris Mathews, without a doubt, won't be confused by anyone as being non-partisan, politically agnostic, whatever term you choose to use. But are they hurting the cable network overall?
MSNBC has been stressing how it is "THE Place for Politics" for some time now. But on one of the biggest days of the year, and it seems the second most viewed inaugural in recent history, its coverage got stomped by its competitors. On Inauguration day, nearly 2 1/2 times more people watched CNN than MSNBC. About 50% more watched Fox than MSNBC. It would seem THE Place for Politics isn't THE Place for Viewers.
But the left-leaning does seem to work in prime-time. MSNBC is now looking to find another liberal show for the 9pm central time hour, instead of re-airing Olbermann's show.
I wonder what Tim Russert would think of all of this.